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Read a lot and practice - knowledge is your best investment

Ilya Novohatskyi
Ilya Novohatskyi
Hey guys.
This week was great. We helped a few buyers accomplish their acquisitions, fixed some bugs, and started working on a new marketing strategy.
One of the subscribers asked me how I knew many things about startups. I said by reading a lot of stuff on the internet and experimenting with it.
So I suggested him to read different newsletters (SliceMS), listen to podcasts (MFMSolopreneur Grind), or watch YouTube (Nathan Latka). Just learn and practice.
Besides this, my wife and I got a dog, small bread, a hybrid of a chihuahua, and a jack Russell terrier. We plan to travel around Ukraine at the end of this week and visit a few beautiful places.
Friendly reminder: don’t forget to take some time to relax.

Photo by Casey Horner on Unsplash
Photo by Casey Horner on Unsplash
👋 Welcome
Welcome to the 18 new people joining this week.
Let me know what you think of your first issue. Replying helps Google realize it’s not spam.
Prefer Twitter? Drop me a DM here.
Now let’s crack on with the newsletter ☕️
🤝 Recently acquired startup
This week, we helped sell one small project. The story of this one is pretty interesting. At the same time, the market is crowded with many overpriced startups. But this one was a little undervalued.
Congrats on first sold project, Matheus 🎉
Congrats on first sold project, Matheus 🎉
The asking price the founder set was underpriced at only $200, so after careful review, we bumped it up to $600 to reflect a fair price.
In the end, the closed price was $350, slightly higher than the founder set. The most beautiful thing is speed. The startup was sold in 3 days which is excellent.
I appreciate it when sellers let me know they sold a project
I appreciate it when sellers let me know they sold a project
This way, we try to keep a balance when evaluating startups. We strive for a fair price for both sides. Sometimes we suggest lowering the price, sometimes increasing. Evaluation is based on our experience, data reports, and the experience of other premium members.
🍿 Revenue filter
After a while, I realized that we have two types of buyers. Those looking for profitable startups and those looking for a great concept with some traction (can be without revenue).
Especially projects with users but without monetization cost a few times less, so it’s a great purchase when you know what to do and how to monetize the user base.
This filter will help buyers discover startups they want
This filter will help buyers discover startups they want
So we’ve added a revenue filter to help our buyers quickly find what they’re looking for. Either profitable projects or pre-revenue concepts.
🏆 Key factors to micro-SaaS success
Recently I discovered research about aspects that make startups either successful or failed.
I was such inspired by this research that we decided to write a post summary based on our experience.
What Are the Critical Factors that Make A Micro-SaaS Startup Successful?
📰 Looking for new owners
  • $100 in ARR
  • Business model: SaaS
  • 1 customer
  • Target audience: auto shop owners
  • Built with Twilio, n8n and React
  • Founded in 2022
  • What I like: great concept that needs marketing, simple tech stack, one customer that paid $50/mo for solution.
  • Concerns: customer churned after two months of using, so you need to understand reasons and improve the product accordingly.
🔥 Asking Price: $1,200
  • Pre-revenue
  • Business model: free to use
  • 80 users
  • Target audience: blockchain startups and developers
  • Built with Webflow, Memberstack, and Zapier
  • Founded in 2022
  • What I like: 2 startups that post jobs and 80 developers signed up, need to bump up on marketing and introduce monetisation.
  • Concerns: jobs is a very competitive niche, so you need to make this board unique.
🔥 Asking Price: $3,000
  • $675 in ARR
  • Business model: freemium
  • 50 customers
  • Target audience: business owners, marketers and sales people
  • Built with JavaScript, HTML and CSS
  • Founded in 2022
  • What I like: steady revenue and established customer base, low expenses, simple tech stack and one month of support.
  • Concerns: need to redesign the landing page and find a dev to support this add-on.
🔥 Asking Price: $5,000
💡 Wisdom from subscriber
Peter Askew
How to create a niche job board - on a great domain, as a solo builder - & directly compete with Indeed, ZipRecruiter, LinkedIn, etal (from someone who's done it)

(Let's find an actual domain for sale and hypothetically build it out)

a brain dump 🧠 🚮:
💌 Share with a friend
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Stay awesome,
Ilya Novohatskyi
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Ilya Novohatskyi
Ilya Novohatskyi @ilyanovohatskyi

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